Fodeen

Enterprise intelligence platform

The New Category: Post-Purchase Consumer Intelligence

Fodeen gives retailers and CPG brands a post-purchase intelligence layer powered by continuous household signal capture through a consumer product families use every week.

The Food Data Flywheel

Fodeen transforms household grocery activity into a self-reinforcing intelligence system, turning purchases into structured data, structured data into household value, and household value into enterprise insights that influence future purchases.

Enterprise Value

  • Improve Forecasting Fidelity
  • Intelligent Product Assortment
  • Personalization Strategy
  • Faster Product Innovation
  • Product Packaging Insights
POST-PURCHASE CONSUMER INTELLIGENCE Catalog Intelligence Engine Powering Intelligence Structured Grocery Data Purchases Captured Household Intelligence Enterprise Insights Market Actions

Consumer Value

  • Effortless inventory tracking
  • Personalized meal planning
  • Less waste, more savings

Purchases Captured

Continually Update Household Inventory through Scanned Receipts, Retailer Integrations, and Email Receipt Parsing.

Household Intelligence

Real-time Inventory, Source Recipes, Plan Meals, Manage Preferences & Allergies, and Automatically Track Expiration.

Enterprise Insights

Grocery Retailers and CPGs: Analyze Consumption Data, Inform Supply Chain Plans, or Update Segmentation Strategies.

Market Response

Grocery Retailers and CPGs: Rebalance Promotions, Redeploy Shelf Assortments including Private Labels, Accelerate Product Innovation, or Introduce New Packaging Strategies.

Fodeen captures real household purchase and consumption signals, then structures that activity through the Catalog Intelligence Engine into post-purchase consumer intelligence for food. The result powers household decisions and enterprise actions alike, helping retailers and CPG brands shape smarter promotions, assortment, and product strategy.

Smarter Kitchens. Less Waste.

Practical intelligence for everyday grocery life — without the noise.

Track Your Inventory

Automated receipt capture, email parsing, and retailer feeds maintain a shared household inventory state in real time with expiration and consumption updates.

Cook What You Already Have

Get dynamic meal recommendations tailored to what is on hand, household preferences, dietary goals, and allergy constraints.

Waste Less

Coordinate across shared households, use food before expiration, and reduce duplicate purchases and grocery spend.

Enterprise

The Missing Layer in Food Data

Finally understand what happens after purchase with Post-Purchase Intelligence.

Grocery Retailers

Supply Forecasting

Improve forecasting fidelity beyond purchase data by incorporating real consumption trends.

Shelf Assortment

Optimize merchandising strategy based on actual consumption behavior.

Marketing Personalization

Enhance promotions and targeting with real household behavior data.

Supplier Negotiation

Strengthen negotiations with CPGs using end-consumer insights.

CPG Brands

Consumption Trends

Understand how products are actually used in the home.

Packaging Optimization

Design packaging aligned to real usage patterns.

Product Innovation

Accelerate product innovation with real-world consumption data.

Measurable Waste Reduction at Scale

U.S. households waste roughly 30-40% of purchased food. Fodeen lowers that loss through real-time inventory visibility, expiration tracking, and meal recommendations based on your household's consumption behaviors.

As participation grows, model accuracy improves, interventions become more precise, and waste reduction outcomes become increasingly measurable.

Food Saved

Consumption timing

Inventory and expiration intelligence increase on-time usage and reduce spoilage in measurable weekly cycles.

Dollars Saved

Purchase efficiency

Household-level signals reduce duplicate purchases, avoid top-up trips, and reduce what ends up in the trash.

CO2 Reduced

System-level impact

Prevented waste means lower embedded emissions from food production, shipping, and disposal.

How It Works

Three steps from connection to intelligence — no manual tracking required.
  1. 1

    Connect Receipts or Retailers

    Link trusted sources or forward digital receipts securely so purchases flow automatically into your account.

  2. 2

    Inventory Builds Automatically

    SKUs normalize to a living catalog of what is in your kitchen right now, when those items expire, and how they can be used.

  3. 3

    Plan Weekly or Cook Now

    Fodeen learns household preferences and allergies, recommends weekly plans or same-day meals, flagging missing ingredients, and helps source them quickly.

Trusted by forward-thinking households and food companies

Households • CPG Brands • Retailers

Early pilot validation

Allen's Grocery pilot logo

Allen’s Grocery pilot partnership validates real-world retailer signal quality.

From Household Signal to Enterprise Intelligence

Activate the post-purchase intelligence layer for your organization while households gain smarter, lower-waste grocery decisions.